Thursday 14 March 2013

Tips on learning how to be an effective communicator to boost your income

WELCOME!
Many businesses tend to see communications as a Human Resources issue and not as an essential vehicle that should be used to turn ideas into completed works. Effective communications can  positively impact your sales, productivity, and your retention as an employer/employee of your own business.
As a business owner, one has three options; oral, written, vocal opportunities and,  one has to learn how to benefit from each. 

These are the seven C's of Effective Communications:

1. Completness: 
  • When the message leaves no questions in the mind of the receiver
2. Conciseness
  • When the message saves time and cost as it underlines and highlights the main message to the audience. It is  non-repetitive in nature
3. Consideration:
  • The message takes the audience into consideration. You can do this by modifying your words in the message to suit the needs of the audience while attempting to make your message complete
  • Example: Exhibit interest in the audience to stimulate positive reactions
4. Clarity: 
  • A clear message makes use of exact appropriate and concrete words
5. Concreteness:
  • A concrete message is one supported with specific facts and figures, and implies being particular with a purpose to strengthen confidence
6. Courtesy:
  • Messages should be sincerely polite, judicious, reflective, and enthusiastic,  It shows the positive, respectful, and focused attitude of the sender
7. Correctness:
  • Messages are exact, correct, and well timed. They have a greater impact on the audience/consumers using appropriate and correct language and, they can boost the confidence level.
I hope that you will apply these tips to ensure more profits.
Thank you for stopping by.
Marsha Anderson





Wednesday 13 March 2013

How to create a winning Clarity of Offer for your business plan

One of the key sections in a solid business plan is the Clarity of Offer.  It is used to give a good description of your company, product, or service. Basicly, it is composed of no more than three sentences that gives someone a picture of what your company/or business is about.

The Clarity of Offer is the only part of your business plan that you have to be vocally engaging with others to describe your business. You have to write one and remember the words in order to be relaxed and assertive in your presentation or transfer of information in the public arena.

Here is an example:

Income from Income is a guide blog written by Marsha Anderson. It is a useful tool to encourage people to accumulate income, to invest in a tax-free investment account,  to create a plan that allows people to nurture themselves, and learn that the message is the messenger.

Its short enough to share in an elevator, its interesting enough that someone asks for your business card.

I hope this helps. Once you have created your Clarity of Offer make a copy and put it with the rest of your business plan.

Thank You,
Marsha Anderson